Martin, R. (2009). The design of business: Why design thinking is the next competitive advantage. Harvard Business Press.
Chicago Style (17th ed.) CitationMartin, Roger. The Design of Business: Why Design Thinking Is the Next Competitive Advantage. Boston, MA: Harvard Business Press, 2009.
MLA (8th ed.) CitationMartin, Roger. The Design of Business: Why Design Thinking Is the Next Competitive Advantage. Harvard Business Press, 2009.
Warning: These citations may not always be 100% accurate.