Value-based pricing drive sales and boost your bottom line by creating, communicating and capturing customer value
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Format: | Book |
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New York, NY
McGraw-Hill
2012
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LEADER | 00904pam a2200241 4500 | ||
---|---|---|---|
001 | 0000075184 | ||
008 | 120618s2012 nyu eng | ||
010 | |a 2011025553 | ||
020 | |a 9780071761680 | ||
050 | 0 | 0 | |a HF5416.5 |b .M33 2012 |
090 | 0 | 0 | |a HF5416.5 |b .M34 2012 |
100 | 1 | |a Macdivitt, Harry |9 139105 | |
245 | 1 | 0 | |a Value-based pricing |b drive sales and boost your bottom line by creating, communicating and capturing customer value |c /Harry Macdivitt, Mike Wilkinson |
260 | |a New York, NY |b McGraw-Hill |c 2012 | ||
300 | |a x, 291 p. |b ill. |c 24 cm | ||
650 | 0 | |a Value |9 32243 | |
650 | 0 | |a Pricing |9 43442 | |
650 | 0 | |a Customer relations |9 2443 | |
700 | 1 | |a Wilkinson, Mike |9 139106 | |
998 | 0 | 0 | |a aab/180612 |
999 | |c 74821 |d 74821 | ||
997 | |a FPTT | ||
952 | |0 0 |1 0 |2 lcc |4 0 |7 0 |9 101130 |a PLHKT |b PLHKT |c Open Shelf |d 2019-02-26 |e KP |g 104.20 |l 0 |o HF5416 5 M34 2012 |p 0000093323 |r 2012-06-27 |s 2012-06-27 |w 2019-02-26 |y BOK - OS |