Value-based pricing drive sales and boost your bottom line by creating, communicating and capturing customer value

Value-based pricing drive sales and boost your bottom line by creating, communicating and capturing customer value

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Detalles Bibliográficos
Autor Principal: Macdivitt, Harry
Outros autores: Wilkinson, Mike
Formato: Libro
Publicado: New York, NY McGraw-Hill 2012
Subjects:
Value
Pricing
Customer relations
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