Quantitative modelling in marketing and management
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| Format: | Knjiga |
| Izdano: |
New Jersey, NJ
World Scientific
2012
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| Teme: | |
| Oznake: |
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| 050 | 0 | 0 | |a HD30.25 |b .M68 2012 |
| 090 | 0 | 0 | |a HD30.25 |b .M68 2012 |
| 100 | 1 | |a Moutinho, Luiz |9 46483 | |
| 245 | 1 | 0 | |a Quantitative modelling in marketing and management |c /edited by Luiz Moutinho and Kun-Huang Huarng |
| 260 | |a New Jersey, NJ |b World Scientific |c 2012 | ||
| 300 | |a xxvi, 503 p. |b ill. |c 23 cm | ||
| 650 | 0 | |a Management |x Mathematical models |9 26760 | |
| 650 | 0 | |a Marketing |x Mathematical models |9 21591 | |
| 700 | 1 | |a Moutinho, Luiz |9 46483 | |
| 700 | 1 | |a Huarng, Kun-Huang |9 46484 | |
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