Marketing management : a resource-based approach for the hospitality and tourism industrie /

Marketing management : a resource-based approach for the hospitality and tourism industrie /

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Bibliographic Details
Main Author:	Teare, Richard (Author)
Other Authors:	Calver, Stephen, Costa, Jorge
Format:	Book
Language:	English
Published:	London : Cassell, 1994.
Subjects:	Marketing > Management.
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