Cita APA (7th ed.)

Baines, P., & Chansarkar, B. (2002). Introducing marketing research. John Wiley.

Cita Chicago (17th ed.)

Baines, Paul, i Bal Chansarkar. Introducing Marketing Research. Chichester: John Wiley, 2002.

Cita MLA (8th ed.)

Baines, Paul, i Bal Chansarkar. Introducing Marketing Research. John Wiley, 2002.

Atenció: Aquestes cites poden no estar 100% correctes.