APA (7th ed.) Citation

Davie, W. R., & Upshaw, J. R. (2003). Principles of electronic media. Allyn and Bacon.

Chicago Style (17th ed.) Citation

Davie, William R., and James R. Upshaw. Principles of Electronic Media. Boston, MA: Allyn and Bacon, 2003.

MLA (8th ed.) Citation

Davie, William R., and James R. Upshaw. Principles of Electronic Media. Allyn and Bacon, 2003.