Marketing brief : a revision and study guide /

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Bibliographic Details
Main Author: Dibb, Sally (Author)
Other Authors: Simkin, Lyndon
Format: Book
Language:English
Published: Oxford : Butterworth-Heinemann, [2001].
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Description
Item Description:Published in association with the Chartered Institute of Marketing
Physical Description:xi, 351 pages : illustrations ; 26 cm.
ISBN:0750653868