Total integrated marketing : breaking the bounds of the function /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan Page,
2003.
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| Subjects: | |
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| Physical Description: | xii, 356 pages : illustrations ; 24 cm. |
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| ISBN: | 074944018X |