Jones, N. R. (2002). Customer relationship management: A practical approach to effective strategy. IFS.
Chicago Style (17th ed.) CitationJones, Neil Russell. Customer Relationship Management: A Practical Approach to Effective Strategy. Canterbury: IFS, 2002.
MLA (8th ed.) CitationJones, Neil Russell. Customer Relationship Management: A Practical Approach to Effective Strategy. IFS, 2002.
Warning: These citations may not always be 100% accurate.