Consumers' preferences 327 Consumer behavior 283 Consumers 128 Attitudes 107 Consumer satisfaction 22 Consumer's preferences 22 Willingness to pay 22 Decision making 20 Brand choice 18 Mobile apps 18 Advertising 17 Green products 16 Marketing 16 Consumer profiling 12 Internet marketing 12 Customer relations 11 Management 11 Awareness 10 Brand name products 10 Design 10 Human factors 10 Young adult consumers 10 Branding (Marketing) 9 Generation Y. 8 Purchasing 8 Smartphones 8 Young consumers 8 Psychological aspects 7 Research 7 Consumers' preference 6