International marketing research /
"International Marketing Research is widely regarded as the definitive textbook in its field. The third edition is completely updated to reflect changes in both the structure and practice of international marketing research in the last five years. As business is being increasingly conducted on...
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| Format: | Book |
| Language: | English |
| Published: |
Chichester, England
John Wiley & Sons
2005.
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| Edition: | Third edition |
| Subjects: | |
| Online Access: | Click here to view the full text content Click here to view the full text content |
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