Social innovation and new business models creating shared value in low-income markets /
Extreme poverty continues to afflict the world, and it requires urgent action. Social innovation can be the driving force to spark change and to find common ground for shared value creation, particularly when it is directed at low-income markets. Leading companies have recently developed innovative...
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Format: | eBook |
Language: | English |
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Berlin, Heidelberg
Imprint: Springer
2012.
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Series: | SpringerBriefs in Business,
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Online Access: | Click here to view the full text content |
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