The anticipation of converging industries : a concept applied to nutraceuticals and functional foods /

The blurring of boundaries between hitherto distinct scientific disciplines, technologies or markets is a common and powerful phenomenon. Subjects of this convergence often change consumer behaviours, favouring products and platforms with multiple functions. The Anticipation of Converging Industries...

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Bibliographic Details
Main Author: Curran, Clive-Steven (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London Springer London Imprint: Springer, 2013.
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Table of Contents:
  • 1.Introduction
  • 2.Convergence
  • 3.Anticipating Convergence
  • 4.Conceptual Framework and Research Design
  • 5.Analysis and Results
  • 6.Discussion of Findings and Implications for Theory and Practice
  • 7.Summary and Conclusion
  • App. 1. Hierarchical construction of IPCs.