Implication of celebrity attributes to the effectiveness of advertising in Fast-Moving Consumer Goods (FMCG) business /

Implication of celebrity attributes to the effectiveness of advertising in Fast-Moving Consumer Goods (FMCG) business /

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Detalles Bibliográficos
Autor Principal: Tan, Ying Ying (Author)
Formato: Software eBook
Idioma:English
Publicado: 2018.
Subjects:
Advertising.
Celebrities.
Branding (Marketing).
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